Getting Started in Email Marketing
1- Education and Courses
While a degree in marketing or communications can be beneficial, it’s not a necessity. Online courses and certifications from platforms like HubSpot, Coursera, and LinkedIn Learning can provide valuable knowledge and credentials.
2- Building Your Skillset
Practical experience is crucial. Start by working on small projects, perhaps for a local business or a personal blog. Use this opportunity to experiment with different strategies and learn what works best.